Better Software Means Better Business: Blazing New Trails to Success

Eric Schurr

Mike Devlin

highlights of this year
 uml / rup / unified lifecycle / ucm
 Rational developer network
 rose rt j2me
 CC LT
 Suite ContentStudio
 lifecycle solution for .NET
 support for EJB & IDE (Rose)
 accelerators for Java (patterns)

Customers
 Ericsson
 Australian stock exchange
 Irvine Techniology
 Alltel
 Merrill Lynch

Announcements
 CQ MultiSite
 PurifyPlus: integration of 3 tools
 Suite 2001a for Unix
 IEEE Publishing agreement

Partnerships
 Microsoft IBM Sun WindRiver
 Directions: architecture, UI integrations
 Common UI: WebSphere and MS VS.NET Shell
 IBM alliance: e-business. CC LT. John Swainson
  joint devlt, sales, marketing
  WebSphere SW Platfm
  Tivoli, SecureWay
  WS Studio Workbench
  OpenSource, Windows/Linux
 MicroSoft Tom Button
  Visual Studio .NET. .NET devlt plfm
  XML Web Services
  XML, SOAP, UDDI, WSDL

Paul Levy

humility
difficult period. technology been questioned
heroism courage
software world's most important industry
SW experience intelligence knowledge collaboration
meaning in our lives, sense of mission
competitive industry